”The Investment Readiness Process helped us in several ways in the start-up phase of our company building. The quantitative aspect helped us to understand our situation financially and how the different financing options and possible outcomes affect us as owners over a longer horizon. The more qualitative parts, together with Björn’s in-depth knowledge, also helped us as a management team to better understand our respective circumstances and contributed to a more transparent dynamic among founders. I recommend anyone who has the opportunity to do the Investment Readiness Process.”
Supernormal AB is a Swedish e-health startup that did their Investment Readiness Process by Beels® as part of the e-Health Arena program by Kalmar Science Park.
The Investment Readiness Process is the most widely spread standardised, preparation process for raising external venture capital in the Nordics. More than 200 startups and scaleups from Sweden, Finland, Norway and Iceland have been IRP Certified and the IRP is used and approved by almost all incubators and accelerators in the Nordics. The IRP is a copyright-protected method that has been developed by Beels Consulting AB based on theories and practice in combination with systematised and in-depth reflection regarding external funding processes and exit negotiations. The aim is to provide knowledge and methodology to founders intending to finance their company’s development through equity, loans or grants from external, financial investors.